Articles

BCG Advantage Matrix

BCG Advantage Matrix helps the organizations by providing real insights to help in the development of strategy

MMithun Sridharan

Mithun Sridharan

November 22, 20211 min read

• Frameworks

Organizational Culture

A framework of shared values, beliefs, and behaviors that influence an organization's identity and performance

MMithun Sridharan

Mithun Sridharan

November 19, 20211 min read

• Frameworks

Gap In The Market

A gap in the market is a business opportunity. Spotting a gap in the market is one of the classic key success factors in business

MMithun Sridharan

Mithun Sridharan

November 17, 20212 min read

First Mover Advantage

The first-mover advantage offers high brand recognition, customer loyalty and increased sales from being the very first to enter a market

MMithun Sridharan

Mithun Sridharan

November 15, 20212 min read

Value Selling

Value Selling empowers sales professionals to understand customer needs, articulate value propositions, and close deals successfully

MMithun Sridharan

Mithun Sridharan

November 12, 20211 min read

• Sales
• Methodologies

Forward Integration

A company gains control of the business activities that are ahead in its value chain

MMithun Sridharan

Mithun Sridharan

November 10, 20211 min read

Vertical Integration

Vertical integration is when a firm integrates with its upstream suppliers and its downstream buyers

MMithun Sridharan

Mithun Sridharan

November 8, 20211 min read

Focus And Diffuse Thinking

Focused thinking is analytical problem-solving, while diffuse thinking promotes creativity

MMithun Sridharan

Mithun Sridharan

November 5, 20211 min read

• Mental Models

Bullshit Asymmetry Principle

Bullshit Asymmetry Principle suggests that creating misinformation is easier than debunking it

MMithun Sridharan

Mithun Sridharan

November 3, 20211 min read

• Mental Models